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Practice
29 questions- Metric diagnosisSign-up conversion dropped 5% last week. New users from organic traffic are flat, but paid-traffic users are down 20%. What's your next step?
- Metric diagnosisRetention dropped for users who signed up in the last 30 days, but earlier cohorts look fine. What does that point to?
- Metric diagnosisPremium users churn at 2% per month, free users at 5%. This quarter premium churn is at 3.5%. What do you investigate?
- Metric diagnosisYour retention dropped on a single day three weeks ago and you only just noticed. What do you do?
- Metric diagnosisEngagement is up in your most-active 5% of users but down across everyone else. How do you read that?
- Metric diagnosisA new feature launched and total time-in-app went up — but only for the existing power users. What does that tell you?