Describe a time you opened something new — a property, an outlet, a seasonal venue — without an established playbook. Where did you start, and what did you get wrong?

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Show how you defined the problem before solving it. Name the trade-offs you chose between. Explain how you knew you were right (or wrong) over time.

Describe a time you opened something new — a property, an outlet, a seasonal venue — without an established playbook. Where did you start, and what did you get wrong?

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