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Communication & influence · Async influence

A new state mandate lands and every program manager under you needs to change how they operate by quarter's end, but they're overloaded and skeptical it applies to them. You're sending one email. How do you write it so they act instead of filing it?

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The failure mode is an email that reads like a forward of the statute, so I never open with the mandate — I open with what each of them has to do differently and by when, in the su…

The full answer: structure, worked example, likely follow-up.

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