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Communication & influence · Disagreeing well

Commercial wants a label claim the trial data will stretch to support but not cleanly. You think it crosses a line. How do you disagree with a VP who outranks you and owns the launch number, without becoming the person who blocks everything?

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I disagree on the merits, privately first, and I never make it about my authority versus theirs — I make it about the risk that lands on the company, not on me.

The full answer: structure, worked example, likely follow-up.

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