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Interviewers ask this kind of question to surface how you think, not what you remember. The strongest answers are specific, calmly told, and end on what changed.

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Communication & influence · Disagreeing well

Your executive creative director wants to run work you believe crosses a line into offense that'll get the client dragged online. He outranks you and loves the idea. How do you push back?

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I don't challenge the idea's boldness — I challenge whether it survives contact with the internet, which is a bar he actually respects.…

The full answer: structure, worked example, likely follow-up.

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