A pricing vendor pitches you a tool that recommends rates using pooled data from competing hotels in your market, and regulators have started scrutinizing exactly this practice. Walk me through your evaluation.

Question

Answer

Stay specific. One example, told well, beats three told fast. Make your decisions visible — what you chose between. End on what changed, for whom.

A pricing vendor pitches you a tool that recommends rates using pooled data from competing hotels in your market, and regulators have started scrutinizing exactly this practice. Walk me through your evaluation.

Practice more